Niche: Monetization Idea or Promotion Idea?

There is something that stops me from posting. Malnutrition, Bjork’s new album or three PPC campaigns for financial market (yeah I know it’s uncrackable, I’m still going to crack it)? I don’t know, but truth is that I haven’t been posting since June 11th.

For those of you who are patient and haven’t yet killed me off your RSS feeds, here you go.

When someone talks about niches, what do they mean - monetization niches or promotion niches?

Knitting is not a niche. American Idol is not a niche. Ligers are not a niche. If you know what to write about, good. But you won’t have any profit from this. You won’t rank just by writing about ligers. You won’t monetize by writing about ligers.

To succeed, you should have an idea - either idea about promotion or idea about monetization. Thus, two kinds of niches are possible.

• Promotion Niche. You got an idea how to promote your site, and you determine your topic and monetization source from this idea. Beaten-to-death proxy niche is a promotion niche - you promote proxies by using toplists, and it doesn’t matter a wee bit how you monetize them - be it AdSense or anything other.
• Monetization Niche. You got an idea how to monetize your site, and you determine your topic and promotion ways from this idea. Famous Bluehat screensaver niche is a monetization idea - you get money by bundling adware with screensavers, you can make those screensavers around any content you wish, and you promote them either by run-of-mill SEO and/or by submissions to the software directories.

Too many beginner webmasters make mistake of choosing content niche.

If you make a site for money, please, think either of promotion or monetization, and then derive your content from those.